Email & Content Marketing Certification Program
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Email & Content Marketing Certification Program
- 10+ Lessons
- 100+ Studenst
Email & Content Marketing Certification Program at G-Tec Trichy
Master Lead Nurturing, Automation & High-Converting Content
Become an expert in email marketing automation, content strategy, and lead generation with hands-on training in tools like Mailchimp, HubSpot, and ChatGPT.
Key Learning Outcomes
✔ Email Marketing – Build high-converting drip campaigns
✔ Content Strategy – SEO blogging & video scripting
✔ Marketing Automation – Workflows in HubSpot/Mailchimp
✔ Lead Nurturing – Sales funnel optimization
✔ AI-Powered Content – ChatGPT for copywriting
Detailed Curriculum
Module 1: Email Marketing Mastery
List segmentation & personalization
A/B testing subject lines & CTAs
CAN-SPAM & GDPR compliance
Cold email outreach strategies
Module 2: Content Strategy & SEO
Blog writing for search intent
Video scriptwriting (YouTube/Reels)
Pillar pages & topic clusters
AI tools (ChatGPT, Jasper, Frase)
Module 3: Marketing Automation
Drip campaign setup
Behavioral triggers (opens/clicks)
Lead scoring & CRM integration
E-commerce abandoned cart flows
Module 4: Analytics & Optimization
Email performance metrics (CTR, OR)
Heatmaps & scroll tracking
Content ROI measurement
Retargeting with email + ads
Hands-On Projects
Build a 5-Email Drip Campaign (Real Business Use Case)
Write & Publish an SEO-Optimized Blog
Create a Lead Nurturing Workflow
Design a High-Converting Landing Page
Who Should Enroll?
Digital Marketers expanding skills
Entrepreneurs growing email lists
Freelancers offering content services
Agency Teams managing client campaigns
Corporate Marketers optimizing lead gen
Program Benefits
Certification: HubSpot Email Marketing + Content Marketing Institute
Live Tools Access (Mailchimp, HubSpot, ChatGPT)
Portfolio Development (Real campaigns)
Placement Support (Resume & LinkedIn optimization)
Lifetime Access (Course updates & templates)
Career Opportunities
Email Marketing Specialist (₹5-12 LPA)
Content Strategist (₹6-15 LPA)
Marketing Automation Manager (₹8-18 LPA)
Growth Hacker (₹7-16 LPA)
Bonus for Early Enrollment
Free Workshop – “AI for Hyper-Personalized Emails”
500+ Email & Content Templates (Swipes, Blog Outlines)
Internship with Digital Marketing Agencies
FAQ
4-6 months (Weekend & Weekday batches available)
Basic Python knowledge is helpful, but beginners can join.
Yes, a globally recognized AI certification is provided
Yes, live online classes with recordings are available.
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